After college, I was stuck in that ‘kya karu life mein?’ phase. I didn’t have a big idea or lots of money, but I was scrolling Instagram when I saw Xecution Labs. Out of impulse, I bought a ₹999 blueprint, just to see what’s inside. And honestly? That PDF didn’t feel like a document, it felt like someone hand-held me through every step, idea clarity, costing, raw materials, even local vendor tips. I followed the steps casually over a week and unknowingly ended up launching a small snacks business with my cousin. Now we’re selling in our local market. Never thought a random download would start my actual journey